Tuesday, December 24, 2019

Conflict in Romantic Relationship - 1710 Words

Georgia Perimeter Conflict in romantic relationship Conflicts in romantic relationship Conflicts occur in our relationship when we find dissimilarities in our opinion. It is very natural that disagreements come to the relationships, and conflicts occur. There are no interpersonal relationships without conflicts (Wood 230). Conflicts may also come in romantic relationships. Now, what is romantic relationship? As Wood says, self-concept, proximity, and similarity are the three main things which have greatest influences on initial attraction. Personal identity is the first thing to observe, then comes the proximity. When people can give time to each other, they may find similarities between them, and those similarities may lead†¦show more content†¦He has done the research on some British students who were asked to answer several questions related to their romantic relationships .Cramer has found that the frequency of conflicts over minor issues increased with the length of relationship. When we adopt a more negative style of handling differences in opini on, conflicts increased with the length of relationship (Cramer, 2000). Cramer has done another experiment on relationships satisfaction and conflict over minor and major issues in romantic relationships. Cramer has made a study if satisfaction of romantic relationship is similar for major and minor issues. Through his experiment, he wanted to determine whether negative conflict resolution in romantic relationships over minor issues was related over major issues. He ended with a decision below: the size of two correlations did not suffer significantly even though the satisfaction was more strongly related with conflict over minor issues than major one. In fact, it seemed to him that relationship satisfaction were associated with the way conflict is handled (Cramer, 2002). Our responsibility towards romantic relationship to avoid conflicts From the above discussion, it is obvious that relationship satisfaction depends on the romantic partners and their attitude to theShow MoreRelatedConflicts in Romantic Relationships2775 Words   |  12 PagesCONFLICT IN ROMANTIC RELATIONSHIPS As long as people have gotten romantically involved with one another, there has been conflict within those relationships. Some people argue that conflict is bad for the relationship and will ultimately lead to the demise of that relationship. Others argue that the conflict is good for the relationship and will help it to flourish. Conflict can be both positive and negative for a relationship. It can both help and hinder the relationship. No matterRead MoreInvestment And Conflict Of Romantic Relationships3312 Words   |  14 Pages Investment and Conflict in Romantic Relationships Com 620 Mark Pace and Bo Zhang â€Æ' Investment Model The theory of relationship investment is an effort to understand maintenance of ongoing relationships. This model is an expansion of Kelly and Thirbaut’s (1978) interdependence theory, which specifies that satisfaction is a function of the reward value of a relationship, relative to expectations, and that commitment stems from the superiority of a relationship, compared with viable alternativesRead MoreEssay about Conflicts In Romantic Relationships2730 Words   |  11 Pagesthere has been conflict within those relationships. Some people argue that conflict is bad for the relationship and will ultimately lead to the demise of that relationship. Others argue that the conflict is good for the relationship and will help it to flourish. Conflict can be both positive and negative for a relationship. It can both help and hinder the relationship. No matter what stage the relationship is in and whether or not the relationship is being helped or hurt, conflict is always happeningRea d MoreLevels Of Life Satisfaction / Well Being Are Measured Under Different Manipulative Conditions923 Words   |  4 Pagesavoidance social goals and approach social goals, with different relationship status as affecting variables. An association claim was made while looking at the correlation between different romantic relationship status participants with avoidance or approach social goals and their life satisfaction/well-being. Prior research indicates that all individuals experience more life satisfaction when they are involved in a romantic relationship, but current research rejects this idea because individuals withRead MoreAdolescence And Young Adulthood : Young Relationships And Delinquency1436 Words   |  6 PagesWithin current culture, it is easy to assume that young relationships are innocent and do not enable any issues in the adolescents cognitive or physical development. The main concern of Ming Cui et al. is that dating in early adolescence can impede developmenta l adjustment (Serafini Rye Drysdale, 2013, pg. 253). The reason for this concern is that there is more research showing that there is an association between romantic relationships and delinquency in adolescence and young adulthood (SerafiniRead MoreThe Perception of Love in Romantic Films955 Words   |  4 PagesWeve all seen them, those cheesy romantic comedies where two (beautiful) strangers meet and fall in love. They run into some sort of conflict and eventually find a way back to each other in the end. Although that seems like a harmless concept, that kind of love results in unrealistic expectations of what a life partner should be, unrealistic expectations of what the ideal woman or man should look like and unrealistic expectations of what constitutes healthy conflict resolution. The majority of womenRead MoreThe Divorce Of The Institution And Commitment922 Words   |  4 Pageshealthy relationships, there are several those are not. What is the cause of the progressing down in the institution and commitment? The desire to stay in a relationship no matter what happens, in marriage and developing romantic relationships? Researchers are explaining that answer is very simple†¦. Communication. Communication scholar Mark Knapp and social psychologist and martial therapist John Gottam have turned to studying couples through all stages of their relationship, whetherRead MoreThe Divorce And Its Effects On The Institution And Commitment Essay907 Words   |  4 Pageshealthy relationships, there are several those are not. What is the cause of the progressing down in the institution and commitment? The desire to stay in a relationship no matter what happens, in marriage and developing romantic relationships? Researchers are explaining that answer is very simple†¦. Communication. Communication scholar Mark Knapp and social psychologist and martial therapist John Gottam have turned to studying couples through all stages of their relationship, whetherRead MoreRelationship Satisfaction Is An Important Part Of Romantic Relationships1295 Words   |  6 PagesRelationship satisfaction is an important part of romantic relationships. A lack of satisfaction can lead to consequences in other areas of life and eventually, the destruction of the relationship. For example, job performance is heavily influenced by romantic relationship satisfaction. In a study by Greenhaus and Beutell (1985), they argued that poor satisfaction leads to poor job performance and vice versa. They stated this was to because these two spheres are â€Å"interdependent.† Satisfaction canRead MoreEffects Of Social Networking Sites On Relationships1528 Words   |  7 Pages Effects of Social Networking Sites on Relationships Several studies have found that using social networking sites excessively, including partner surveillance and monitoring, posting ambiguous information, and compulsive internet use, can be detrimental to romantic relationships (Ridgway Clayton, 2016). Social networking sites such as Twitter, Instagram, and Facebook, negatively influence our relationships. It is important to know the common conflicts and how to avoid them. It is also important

Monday, December 16, 2019

Aquatred Case Free Essays

Goodyear should maintain their three current distribution outlets of small independent dealers, manufacturer-owned outlets, and franchised dealers while expanding distribution to target more specific types of consumers and geographic regions for their Aquatred launch. The current distribution channels for Goodyear projects have been successful; therefore, there is no reason to change something that works. Especially with its high price and high quality, the Aquatred would not be successful in distribution through service stations, warehouse club, or mass merchandisers due to their low cost focus. We will write a custom essay sample on Aquatred Case or any similar topic only for you Order Now Goodyear should analyze specific types of consumers who would be most likely to purchase the Aquatred tire and push sales heavily towards this market segment. As discovered in the market tests, consumers who purchased Aquatred tires were more likely to have researched information about the tire prior to purchase, drove an imported car, and specifically sought out the Aquatred tire for purchase upon entry into a distribution center. Goodyear should use the knowledge to promote information on the Aquatred to consumers matching the above characteristics. For example, Goodyear should heavily promote and advertise the Aquatred tire due to the fact that the target consumer is research oriented before purchasing. Goodyear could also have a specific concentration on outdoorsy consumers. Consumers that frequently off-road and participate in other rural terrain areas would need a better quality tire with more safety for hazardous weather conditions. In addition to focusing on specific consumers, Goodyear should also target particular geographic regions that Aquatred would benefit most. Areas with large rain quantities would be more likely to purchase the Aquatred tire. Goodyear should look into meteorological patterns to determine such areas of focus. When car owners were surveyed about most important tire attribute, wet traction was the second most important which indicates that the interest already exists among consumers for a product to better serve this need. Also, Goodyear could tie in the human psychological need for safety by putting emphasis on Aquatred’s safety benefits in wet conditions. Consumers especially those with families will be more likely to overlook the higher cost in order to have a product more likely to ensure their safety and protection. In order to combat the issue of price, Goodyear could instill a loyalty program among its Aquatred users. Therefore, once consumers have initially purchased the product, there would be an even greater incentive to continue using Aquatred. Also, Goodyear would pocket the expense of the discount so dealers are satisfied with greater revenues thus a greater incentive to sell the Aquatred tire. Such a program would ease the tension on price among dealers and consumers. In addition to the loyalty program, Goodyear may need to develop a â€Å"promotion price† that would look like a deal to consumers but still ensure Goodyear receive their targeted price. The price is critical due to the fact that 75% of all Goodyear tires are sold on promotion and the company should be wary not to drive away large numbers of consumers due to price sensitivity. How to cite Aquatred Case, Essay examples

Sunday, December 8, 2019

Social Marketing Australian Reptile Park

Question: Discuss about the Social Marketing Australian Reptile Park. Answer: The Australian Reptile Park-The organization: The Australian Reptile Park is a reptile park and zoo logical garden located near Sydney which houses a wide variety of reptiles, mammals, invertebrates, birds and amphibians with special preference to Australian species. The park also has a venom section which collects venom and manufactures anti venom to save envenomed people. The Australian Reptile Park is a conservation centre for endangered animals and is a member of the Zoo and Aquarium Association ("About Us", 2017). Its venom program provides information about avoiding envenomation, first aid and medical centres to be approached in case of envenomation. Today, the park is a life saving organization and not a mere a profitable amusement park business. It is this humanitarian function of the park which can be extended to reach out to more people. Campaigning Method: The Australian Reptile Park campaigns its venom program by regular shows and training services to its visitors. The park also promotes the same through the hospitals, clinics and their health camps. The message about the venom program is also spread by various websites, including the parks official website. Australian Reptile Park-SWOT Analysis- Strengths: The Australian Reptile Park has a great collection of animals like reptiles, amphibians, mammals and birds which make it a great attraction among the Australians and tourists. The park has a venom division which supplies anti-venom, thus making the application a legitimate addition to the products of the park. Weakness: The park is in Sydney and has limited access to the other parts of Australia where incidences of bites mostly take place. It cannot reach out to people to the required extent and help them out. Opportunities: The park is located in Sydney and can get the medical infrastructure required to fight venom affects in the victims. It can make use of the transport facilities available in Sydney like railways, roadways and airways to reach out to the people even, the ones living in the interior. It can maintain a standard pricing strategy for the shows and education services it provides to the people. Threats: There are places in Australia which have no access to modern technology, especially the areas inhabited by the tribal people. This hinders promotion of the mobile application which is heavily dependent on the technological advancement of various regions (Adams et al., 2015). Target Market of the Australian Reptile Park based on the 4 Ps of Marketing: Products are offerings to fulfil needs of consumers in return of money. They can be tangible (goods) or intangible (services) measurable in terms of quality, quantity and cost (Stark, 2015). The Australian Reptile Park has two types of customers, the visitors who come to see the animals for amusement or knowledge and the victims of bites ("Sydney Attractions Wildlife Park - Australian Reptile Park", 2017). The park provides training services to the people who come to see the animals and also provides facilities for private parties. Antivenom is the only product the park provides and its main customers are the hospitals and medical institutes which treat people bitten by poisonous animals. The park must also maintain a good collection of poisonous animals to obtain good quality venom (Pl et al., 2014). Pricing refers to the structure of prices which an organizations charges to its various group of customers. The park can maintain different pricing strategies for various types of consumers. The medical institutes should be charged less for the anti-venom so that they in turn can charge the patients less. The private party customers can be charged high so that the revenue generated can be used to maintain the zoo, especially, the venomous animals whose venom form raw materials for the ant-ivenom. The pricing education services should be affordable so that people irrespective of their income can participate in them and use the knowledge to save like of others and their own (McCardle Atkin, 2016). Place may refer to a physical place like Sydney or the digital space as in ace of applications. The park is situated in Sydney, which is one of the biggest cities in Australia, well connected to the national and international destinations. The extensive network of roads, railways, airways and waterways help the people to reach the park easily (Robson Dixit, 2017). This advantage of place also allows transportation of anti-venom with Sydney and outside easily. However, all the places of Australia are not equally accessible by conventional communication lines, necessitating the need for an application which can help a person in need even in the interiors of the country (Spooner, 2015). The park can set up medical centres in interior locations to reach out to the people living in those regions in case of an emergency (Mbemba, Gagnon Hamelin-Brabant, 2016). Figure 1. Diagram showing snake bite fatalities due to five species (Source: "Australia's Venomous Snakes: The Modern Myth", 2017) Figure 2. An article from The Telegraph reporting a fatality due to brown snake bite in Sydney . (Source: "Australian killed after deadly brown snake bite", 2017) Promotion refers to the method of informing the customers, suppliers and the other stakeholders about the existence of a product or a service. The product or the service may be the existing ones or new to the market. Promotion creates a market where the organization can sell its products and earn revenue. The reptile park can promote its products, especially its venom services through digital and print media. Its official website also provides useful information and even allows purchasing of tickets. The park can approach celebrities and publish editorials to promote itself (Potter Hill, 2016). The mobile application should be a part of the venom service which will allow the people living the interior regions to contact the nearest medical centres using the anti-venom produced by the park in case of an envenomation (Jang-Jaccard et al., 2014). Influence of the application on the people: The application of the reptile park available on the mobile handset can help many people to get emergency medical attention (Brian Ben-Zeev, 2014). The reptile park can educate people to deal with envenomation and also how to stay away from venomous animals. The application will have a tremendous positive effect on the people and will help them to get urgent medical aid if they are bitten (Pian et al., 2013). This can help the Australian Reptile Park to reach out to a large number of people simultaneously, thus increasing its span of operation. Many people of Australia live in the interior where medical aid is not easily available. This application can help such people because it will also raise alarm or an information trigger regarding the accident in the systems of the nearest medical centres to ensure fast action (Sun, Ho Chang, 2016). The people will also be educated about deadly animals and how to keep them away. Hence, this will also change their behaviour towards animals and they will also take steps to keep such animals away from their localities (Fryxell, Sinclair Caughley, 2014). Promotion of the application: A catchy message revealing the usefulness of the mobile application will inform people about it and also create a market for it. The hospitals and medical items suppliers also need to use the application to get the alarm triggered by a person in need (Brusse et al., 2014). The application will be advertised on the television on the channels like Discovery and National Geographic channels which have a very high viewership and are appropriate for the purpose. Attention grabbing message: The name of the application will be Antifangs written in red with a fang (poison injecting tooth in animals) with a drop of poison dripping from it which will tell about the purpose of the application. The tagline will be-Stay Away Fangs with the image of the fang created on the background of the Australian Reptile Park. The message will also promote that the application and the emblem are properties of the Australian National park. The application will be advertised between shows to grab the viewers attention repeatedly. Evaluation of the marketing plan: Marketing of the application will need continuous assessment to ensure that the promotions are really fruitful and the demand for the application keep on increasing. The market penetration of the application also needs to be judged in order to estimate how many people can be helped by it. The following are the steps to be taken to evaluate the strength of the message: Return on investment: The Australian Reptile Park should set up a separate team dedicated towards marketing and promotion of the application. The finance department should incorporate the values related to the application in the books of accounts and calculate the return from investment. A good increase will indicate better market penetration and more lives being helped and saved. This will also indicate a positive opinion of the people about the product (Mawson Lambert, 2016). Customer Response: The Australian Reptile Park should carry out a random survey among the people about their lifestyle, experiences about encounters with animals, any history of envenomation in their knowledge and so on. The surveyor at this point of time informs new customers about the application and if the customer already uses it, he should be asked about his view on it. The customers can also be encouraged to tell about an incident of envenomation after which the new application helped him get medical aid very fast. The response will also help the authorities to find new avenue in the market which can be explored to earn more revenue, the ultimate goal of an organization (Atapattu Sedera, 2014). Conclusion: Organizations like the Australian Reptile Park play a very significant role by providing antivenom to the medical institutes and helping them to save lives of the people bitten. However, like any other organization, they are limited to a specific area and cannot provide crucial help in far flung places. A mobile application can help these organizations to expand their areas of services and save peoples lives. Such an application has a great positive effect on the society and opens new avenue for earning revenue. A mobile application needs promotion so as to gain market penetration. The marketing strategies should be evaluated regularly to ensure expected performance of the applications in the market and high revenue. References: About Us. (2017). Australian Reptile Park - Wildlife Park Sydney Animal Encounters Australia. Retrieved 1 February 2017, from https://reptilepark.com.au/about/ Adams, J., Valery, P. C., Sibbritt, D., Bernardes, C. M., Broom, A., Garvey, G. (2015). Use of traditional Indigenous medicine and complementary medicine among Indigenous cancer patients in Queensland, Australia.Integrative cancer therapies,14(4), 359-365. Atapattu, M., Sedera, D. (2014). Agility in consumer retail: Sense-Response Alignment through the eyes of customers.Australasian Journal of Information Systems,18(2). Australian killed after deadly brown snake bite. (2017). Telegraph.co.uk. Retrieved 2 February 2017, from https://www.telegraph.co.uk/news/worldnews/australiaandthepacific/australia/10020013/Australian-killed-after-deadly-brown-snake-bite.html Australia's Venomous Snakes: The Modern Myth. (2017). Members.iinet.net.au. Retrieved 2 February 2017, from https://members.iinet.net.au/~bush/myth.html Brian, R. M., Ben-Zeev, D. (2014). Mobile health (mHealth) for mental health in Asia: objectives, strategies, and limitations.Asian journal of psychiatry,10, 96-100. Brusse, C., Gardner, K., McAullay, D., Dowden, M. (2014). Social media and mobile apps for health promotion in Australian Indigenous populations: scoping review.Journal of medical Internet research,16(12), e280. Fryxell, J. M., Sinclair, A. R., Caughley, G. (2014).Wildlife ecology, conservation, and management. John Wiley Sons. Jang-Jaccard, J., Nepal, S., Alem, L., Li, J. (2014). Barriers for delivering telehealth in rural Australia: a review based on Australian trials and studies.Telemedicine and e-Health,20(5), 496-504. Mawson, P. R., Lambert, C. (2016). Challenges of operating a multi?species breeding?for?release facility at Perth Zoo, Australia.International Zoo Yearbook. Mbemba, G. I. C., Gagnon, M. P., Hamelin-Brabant, L. (2016). Factors influencing recruitment and retention of healthcare workers in rural and remote areas in developed and developing countries: an overview.Journal of Public Health in Africa,7(2). McCardle, M., Atkin, J. (2016). Air Zoo: Free Admission Promotion.Journal of Case Studies,34(1), 46. Pian, L., Gillman, L. M., McBeth, P. B., Xiao, Z., Ball, C. G., Blaivas, M., ... Kirkpatrick, A. W. (2013). Potential use of remote telesonography as a transformational technology in underresourced and/or remote settings.Emergency medicine international,2013. Pla, D., Paiva, O. K., Sanz, L., Beutler, M., Wright, C. E., Calvete, J. J., ... Gutirrez, J. M. (2014). Preclinical efficacy of Australian antivenoms against the venom of the small-eyed snake, Micropechis ikaheka, from Papua New Guinea: An antivenomics and neutralization study.Journal of proteomics,110, 198-208. Potter, A., Hill, L. (2016). Cultivating global celebrity: Bindi Irwin, FremantleMedia and the commodification of grief.Celebrity Studies, 1-16. Robson, E., Dixit, V. V. (2017).Constructing a Database for Integrated Transport and Spatial Economic Modelling of Sydney(No. 17-06595). Spooner, P. G. (2015). Minor rural road networks: values, challenges, and opportunities for biodiversity conservation.Nature Conservation,11, 129. Stark, J. (2015). Product lifecycle management. InProduct Lifecycle Management(pp. 1-29). Springer International Publishing. Sun, D. S., Ho, P. H., Chang, H. H. (2016). Soluble P-selectin rescues viper venominduced mortality through anti-inflammatory properties and PSGL-1 pathway-mediated correction of hemostasis.Scientific Reports,6. Sydney Attractions Wildlife Park - Australian Reptile Park. (2017). Australian Reptile Park - Wildlife Park Sydney Animal Encounters Australia. Retrieved 3 February 2017, from https://reptilepark.com.au/ Warnaby, G., Medway, D. (2015). Rethinking the place product from the perspective of the service-dominant logic of marketing. InRethinking Place Branding(pp. 33-50). Springer International Publishing.